One of the largest aviculture companies in Brazil.
With national presence and exporting to more than 50 countries, we bring together tradition and innovation to produce the best chicken protein.
The quality of the products in our portfolio is the result of our culture of excellence, the rigorous monitoring of processes that goes from our farms to supermarkets. It is also the result of our experience in poultry farming and food production. Therefore, we are among the largest private poultry exporting companies in Brazil.
One of the only Brazilian companies in the segment that holds a complete production chain, Vibra is a specialist from the farm to the store. An organization that makes responsible use of resources and the environment, acting ethically, appreciating and respecting people and constantly contributing to economic development.
Vibra units are under permanent development and expansion, either through process improvements or through the continuous search for and use of the most advanced technologies available in this segment in the world. Vibra’s integrated production system is strategically distributed in three Brazilian states, comprising farms, hatcheries, laboratory, feed factories, slaughterhouses, in addition to having an international business unit in Dubai. Vibra also has the Vibra Innovation Center (VIC), installed at the company’s headquarters, located in Montenegro, state of Rio Grande do Sul, and a specialized logistics chain, with national and international experience to provide excellent services to all markets.
From a small business in the countryside of Rio Grande do Sul that used to buy and sell agricultural products in the 1930s to Vibra, we have come a long way in terms of tradition, innovation and expertise in the production of chicken products.
The Wallauer family starts operating in the poultry industry, with a slaughterhouse in Montenegro. At the time, raising farm chickens was still something new in Brazil, and it was in this field that our founders quickly gained international recognition.
Granja Pinheiros is transformed into the Frangosul company and, with the growth in production, it starts selling throughout Brazil and abroad. A little more than 20 years later, Frangosul would be sold, but the vocation and desire to continue in the poultry business would make the family explore different opportunities in the sector.
Foundation of Agrogen, which would soon become one of the market leaders in the genetic replication of poultry breeders in Brazil. A few years later, in 1997, Agrogen signs a partnership with the North American company Cobb-Vantress, a world leader specialized in the development and selection of the best bird breeders in the world.
In our history, we turn challenges into opportunities. The 2008 global crisis was one of those moments. At that time, the Nat brand was created. Combining tradition in the sector with the search for innovation and maintaining total control of the production chain, Nat products soon became recognized for their excellence.
After a time of expansion, Grupo Vibra was born, now merging our genetic replication operations, with Agrogen, and food production under the Nat and Avia brands. This year also marks the beginning of the implementation of Corporate Governance and the Board of Directors.
We expanded our operations and opened our first international office in Dubai, UAE. The region is now the main destination for our exports.
Within the culture of excellence that permeates all our processes, we opened our Vibra Innovation Center (VIC) in Montenegro (RS). There, we develop and test new products, from flavor to packaging, with no impact on production and with integration between areas such as Research & Development, Marketing and Quality.
We signed a partnership with the North American group Tyson Foods, one of the largest animal protein producers in the world. This brings us more visibility at global levels and generates even greater investment in development and technology. The partnership encompasses food production — Agrogen is still independent.
The partnership with the North American company Tyson Foods, which began in 2020, is both a historic milestone and a new starting point. Vibra is now side by side with one of the largest animal protein producers in the world.
The exchange of knowledge between companies is a mutual benefit: sharing technologies, research data and insights into consumer trends creates opportunities to expand and develop new markets. Together, Vibra and Tyson Foods can expand their global reach, bringing innovative, quality products to even more consumers.